A lot of people are finding it hard to do their SEO job by themselves, especially those business owners who are classified as SME’s. Since they still have to cater to their customers during office hours. Given that there are only 24 hours in a day, there isn’t enough time for them to ‘actually’ manage their SEO work. For example, you started your own line of gadget selling business. You do not have a physical store and only advertise your goods online (via social media and buy&selling sites). Of course, there would be orders, and as a good business owner you will be very busy on the preparation and delivery of the orders – in some cases, you will have to personally meet your customer for testing purposes and the like. In the end, there will not be enough time for you to do the SEO work. Writing a blog alone will eat up a huge amount of time and that is only a part of an SEO. In that situation, the time is the main factor that affect the SEO optimization. And time is only one of the several factors that affect how an SEO work. This is why small business owners who wanted to manage their SEO service by themselves never end up finishing the task. That alone is enough reason on why you should outsource your SEO work to the professionals.
In this article, we will list down the ten reasons why SEO outsourcing work is beneficial to your company.
1. They have the right knowledge for the job
The outsource SEO companies know the inside-out of the SEO world. They know how the search engine work, they know the important factors that affect the rankings, the elements of SEO and a whole lot more. And as such, they can use this to their advantage when performing an SEO work. That is the very reason why they are the best-suited to do your SEO work. On the other side, if you plan to do the optimization by yourself, learning those things alone could take a couple months or even years!
2. They have the manpower
How many people are required to do an SEO service that work? Two? Three? The answer is a lot. Outsource SEO companies have the manpower required to produce an excellent result. This manpower include professional writers, web designers, web developer, social engineers and more, all dedicated to ensure that they will deliver the best SEO service to their clients.
3. They will improve your website.
Look at your website carefully. Would it attract visitors? If yes, does it comply with the standards set by the W3C? Some SEO companies offer website optimization services for their clients. They will make sure that the website will comply to the rules set by the W3C. Additionally, they have the knowledge to tweak and enhance your website based to your liking. A well-designed website will always attract more visitors.
4. You can focus on the actual business part
The time that you outsource your SEO service will be the time when you can actually focus on your business. You can clearly focus on the mission and goals of your business like expansion, order management, talking to your suppliers, deliveries and the like. “You do your job and we will do ours”
This is one of the best reason on why you should outsource your SEO work. In relation to number four. Most of your productive time will be consumed by the optimization work that you do on your website and less time can be utilized for others. For example, you allot three hours a day on your SEO work, doing some basic math you save 18 hours over the week (6 days) and 72 hours for the whole month. That means you are literally giving 3 days of your business time just to optimize your website. Imagine the time that you will save when you outsource your work.
6. There is no need to strain yourself just to learn the SEO ways
If you want to manage the SEO work by yourself, then you first must learn how the SEO work, and it is a pretty tedious task. The SEO service alone requires a lot of software and materials, ranging from VPN’s, photoshop, spellcheckers to office applications – which you all need to learn. Moreover, you will never know the relevance of the tools or the materials that you purchased for the job unless you actually use it. Plus the books and online courses too will take several hours to complete. It will be hard for you to absorb and retain all of the information in a short amount of time – especially while you are managing your business.
7. Save money
Instead of hiring several professional in the city to do your SEO work – which you have to pay individually based on their specialty, you will save a lot of money if you outsource the work to a reputable company. In relation to number 2, an SEO company has all the manpower they need to do their job and will be a lot cheaper as a whole. Plus, It will save you from the hassle of managing your additional ’employee’. As a result, you save money and accumulate less stress.
8. They know the market
Being a highly trained professional, they have absolute knowledge about the current market. They will turn that knowledge into their advantage in order to make the campaign successful. Websites handled by an SEO company will be guaranteed to move up rankings on various search engines.
The good thing about hiring an SEO company is that they do all the job in just a single package. Not only that they do your SEO work, they also do online advertisements for your website through the use of various social medias. And because a lot of people are browsing the internet for information a few of them will be redirected to your website – through blogs, and might find interest in one your product or services.
10. Increased Profit
We all know that the role of an SEO is to increase the ranking of your website in various search engines. Increased rankings means that there will be an increase in traffic. And that increase in traffic will result to more customer. And in business (particularly in internet marketing), having a lot of traffic coming into their website is good. To the reason that those traffic might turn into customer and having customer means there will be a lot of gross income.